Architect and interior designer Piet Rose draws in particular on his background in lighting design, urban planning and industrial design when he designs kitchens. Photo: Kasper Kristoffersen
As he says, as an architect he has a vision of the way we live and the way we beautify the world. Because despite it being “just” a kitchen, when customers walk in the door then it’s “the most important room in the house”: at least here in Scandinavia.
Which is why he challenges his customers about what they need as well as what they think they need for this, the most important room in the house, when they come to him.
“The customers quickly notice that I challenge the ideas they come in with. I note their dreams, and I take them into account. But I take the chance and the risk of challenging the customer’s ideas in order to obtain the best result. I guide them through a complicated process to ensure we assess all the possibilities.”
But why challenge people if they know what they want?
“Because it’s important! After the first hour’s meeting we’re already talking about the garden, how you get in and out of the house. Should it be opened up? I visualise the possibilities and limitations, which is my obligation as an architect and consultant.”